17 Things for Writers to Blog About by Dave Haslett
A blog can be a very effective way of spreading the word about yourself, your books and your other writing. It can demonstrate your knowledge and expertise, and create an ongoing relationship with your readers. A good blog is more than just a marketing tool; it’s also an expression of your personality. Most people quickly run into the problem of what to blog about. But as a writer you’re spoilt for choice.
- An obvious starting point is to post samples of your work that not only show off your skills and writing ability but leave people wanting more. Post extracts from the most exciting parts of your stories, but end them just as the action reaches its peak. If you write nonfiction, show people what they could achieve, and give them a few steps to get them started. Include a link so they can buy your book and find out what happens next or what the next steps are.
- Give tips, information and advice about the subjects you cover. For example, your characters might include a couple struggling with infertility – a novel could contain dozens of issues like this. Your blog can give additional resources for each subject: recommended reading, products, organizations, support groups, and so on.
- Writing tips. What advice can you give? What do you wish you’d known at the start of your writing career?
- Interesting, strange or funny things you discovered during your research. If you’re researching your next book, record these fascinating facts as you come across them. They might not make it into your book, but you can make very good use of them in your blog. Whenever you contact an expert, ask if they have any interesting stories you could use.
- Background information about your story and the locations. Have you been there? What was it like? If it isn’t a real place, how did you come up with it, and where is it based on? Is your story based on real events? If so, tell us more about that.
- What did your characters do before the story began, and after it ended? What made them into the people they are today?
- Where did the idea for your book or story come from? How did it evolve? What other titles did you consider? What titles are you considering for your next book?
- What did you leave out or delete? And why?
- How did you find your agent or publisher or editor or cover artist, and so on, and what are they like to work with? Show the letter that got you accepted, and extracts from the rejections.
- Ask your agent or publisher or editor if they have any interesting or funny stories about other writers. (You don’t have to reveal any names.)
- Talk about selling your books, and the interesting people you meet when you do it.
- Give details of upcoming signings, talks, appearances, guest posts on other blogs, and so on, so people can watch out for you, or come and meet you.
- Run occasional competitions – and maybe give away something that you’ve made.
- Talk about what you’re researching next, who you talk to, where you go, how much (or how little) you’ve written, and so on. By the time your next book is published your blog readers will be anxious to read it.
- Personal news will help people feel better connected to you. Mention the birth of a child or grandchild, their first day at school, passing your driving test, how well a date went, what you thought of a movie or restaurant, the things your children, pets or partner get up to, and so on.
- Include photos of objects and locations featured in your book, famous people you meet, your writing room, the view from your window, and your favourite things – with a note about where they came from and what they mean to you.
- Look out for things that will help your readers get to know you better, know the subject better, become better writers, or anything else you think they might find useful, inspiring or entertaining.
If you only occasionally post things on your blog, people have a tendency to forget you exist. As a writer you shouldn’t ever run out of interesting material to fill your blog with – and your readers will love you for it. Do one or two of these suggestions each week (or even one a day if you like) and you’ll always have something interesting to say, you’ll always be in your readers’ minds, and they’ll always look forward to hearing from you again. Advantage writers!
Dave Haslett is the founder of ideas4writers (http://www.ideas4writers.co.uk/) and the author of The Fastest Way to Write Your Book. (Read the first two chapters for free at the ideas4writers website.)If you ever need writing, publishing or book marketing ideas, ideas4writers is the perfect place for you. You’ll find more than 5,000 ideas, over 4,000 what ifs, and thousands of upcoming newsworthy and notable anniversaries to write about.ideas4writers is a warm, friendly place where you can chat to other writers, give and seek advice, try out your latest writing ideas in a safe environment, and use our exclusive writing engines to generate unique characters and story situations. (We can sort out your computer and word processor problems too – without making you feel like a total idiot.) Come and join us!
Article Source: Dave Haslett
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